The Public Relations concentration broadly explores the strategic process of communication through various channels to establish and maintain relationships with an organization’s many audiences. The program incorporates scholarship with practical application that aids your development of skills in critical thinking, research, strategic planning, goal making, problem-solving and effective written and oral communication.
Starting or completing your B.A. in Communication with a concentration in public relations degree online opens doors to many career opportunities. See a list of some possibilities!
Students interested in media planning, crisis and reputation management, social media coordination, sports communication, entertainment, government relations and leadership would be well-suited to this degree.
"The Public Relations concentration is the first of Communication's five concentrations to offer an online degree option. This is the result of years of hard work by our dedicated faculty, including Kelli Anthony, who spearheaded these efforts. In today's ever-changing media and educational landscape, it is vital to offer a variety of learning opportunities. We look forward to rolling out this new degree option in the fall of 2021."